River

River

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Introduction
Hire an AI digital account executive that demos and closes SMB deals automatically.
Listed on
September 2, 2026

What is River?

River is an AI-powered digital account executive that handles sales calls, demos, and follow-ups for small and medium business (SMB) deals. It can close deals under a certain threshold end-to-end or hand off warm prospects to human sales teams for larger deals. The product integrates with CRM and communication channels to manage the entire sales process.

How to use River?

  • To use River, you typically sign up on the platform, create an AI agent (like 'Liv'), and configure it to handle inbound leads. The agent will automatically jump on live video calls with prospects, demo your product, follow up via email and WhatsApp, and either close the deal or hand off a qualified lead to your team. You can monitor conversations, pipeline, and performance through the dashboard.

Core features of River

  • AI agent that runs live video demos and sales calls
  • End-to-end closing for SMB deals (proposal, follow-up, contract, payment)
  • Handoff of warm prospects to human AEs for larger deals
  • Omnichannel follow-up (email, WhatsApp, video)
  • Multilingual support (English, French, Arabic, etc.)
  • CRM integration and pipeline management
  • Real-time dashboard with call analytics and deal tracking

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