PostHog
🇺🇸United States
05.0
Mida
5|0 reviews|0 favorites
Introduction
Mida is a lightweight, AI-powered A/B testing platform for websites, offering a free plan for up to 100,000 monthly tested users.
Listed on
July 23, 2026
What is Mida?
Mida is a lightweight A/B testing platform designed for marketing teams to run experiments on websites without heavy engineering involvement. It includes features like visual editing, AI-assisted variant creation, URL redirect testing, and website personalization, all while keeping the script size minimal to preserve site speed. Mida also offers feature flagging and server-side testing capabilities.
How to use Mida?
- To use Mida, sign up for a free account, then add the lightweight JavaScript snippet to your website. Use the visual editor or code editor to create page variants, define targeting rules, and set up goals. Launch tests and monitor results in the dashboard, then deploy winning variants with one click.
Core features of Mida
- Visual editor for no-code A/B test creation
- AI-assisted variant generation (MidaGX)
- URL redirect testing with wildcard support
- Website personalization based on visitor context
- Feature flagging for controlled rollouts
- Lightweight 15KB script to minimize page speed impact
- Advanced targeting rules (device, country, traffic source, etc.)
- Integrations with GA4, GTM, Segment, HubSpot, and more
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