Jina AI
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Introduction
Jina AI provides embeddings, rerankers, web reader, and small language models to build powerful search applications.
Listed on
July 23, 2026
What is Jina AI?
Jina AI is a search AI company offering a suite of APIs and models including embeddings, rerankers, a web reader that converts URLs to Markdown, and small language models. These tools help businesses and developers build search applications with highly relevant, grounded, multimodal, and multilingual results. The company was founded in 2020 and acquired by Elastic in 2025.
How to use Jina AI?
- To use Jina AI, developers can integrate the public API by obtaining an API key from the website. The Reader can be used by prepending r.jina.ai to a URL to fetch content as Markdown. Embeddings and Reranker APIs can be accessed via API calls, and the MCP server can be added to use the API within LLMs. Detailed documentation and interactive playground are available on the site.
Core features of Jina AI
- Reader: Convert any URL to Markdown for LLM grounding
- Embeddings: Multimodal multilingual embeddings
- Reranker: Maximize search relevancy
- Elastic Inference Service: Run Jina models natively inside Elasticsearch
- MCP server integration for LLMs
- Small language models for specialized tasks
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