What is Jasper?

Jasper is an AI-powered marketing platform designed to help marketing teams create, automate, and scale content. It provides a workspace where teams can orchestrate intelligent agents to execute end-to-end marketing workflows, from research and creation to optimization and translation. The platform includes features like Content Pipelines for structured workflows, Jasper IQ for brand governance, and tools for SEO, AEO, and GEO optimization.

How to use Jasper?

To use Jasper, start by signing up for a free trial or requesting a demo. Once onboarded, you can explore the platform's agents library to find purpose-built AI agents for tasks like research, content creation, and optimization. You can then use Content Pipelines to structure your marketing workflows, connecting planning to execution. The platform allows you to customize AI agents using the no-code builder (Jasper Studio) and manage brand consistency through Jasper IQ, which includes Brand Voice, Knowledge assets, and Audiences.

Core features of Jasper

100+ specialized AI agents for marketing workflows (optimization, research, translation)
Content Pipelines: structured, end-to-end workflows from idea to launch
Jasper IQ: brand governance with Brand Voice, Visual Guidelines, Style Guide, and Knowledge assets
GEO & AI Optimization: measure brand performance across AI answer engines
Jasper Grid: scaled systematic content execution
No-code builder (Jasper Studio) to create custom AI agents
API access for integration and enterprise deployment