Hoop

Hoop

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Introduction
Hoop is an AI retention agent for Shopify subscription brands that saves customers at the point of cancellation.
Listed on
July 23, 2026

What is Hoop?

Hoop is an AI-powered retention agent designed specifically for Shopify subscription brands. It integrates with helpdesks like Gorgias, Zendesk, and Kustomer, and subscription billing tools like Recharge and Skio. Hoop automatically intercepts cancellation requests and runs conversational save flows in the brand's voice, offering tailored solutions such as discounts, pauses, or plan changes to retain subscribers.

How to use Hoop?

  • To use Hoop, connect your helpdesk and subscription billing tool via OAuth (about 20 minutes). Hoop's team handles the integration and ingests your last 90 days of cancellation history. You then collaborate with Hoop to define your retention policy in plain English. After approval, Hoop runs in sandbox mode for review, then goes live to handle every cancellation ticket automatically.

Core features of Hoop

  • AI-driven save conversations on cancellation tickets
  • Integrates with Gorgias, Zendesk, Kustomer, Recharge, Skio, and Shopify
  • Plain-English policy editor for easy offer A/B testing
  • Automated billing updates (pause, swap, discount) in subscription tools
  • Retention scorecard with save rate, top reasons, offer performance, and MRR retained
  • 24/7 coverage, reducing need for additional support agents

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